Courses

Arts

20th Century Art

To give students an understanding and appreciation of modern art. Realism and impressionism, cubism, surrealism, abstract expressionism and minimalism.

• Subject: Arts
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Czech Modern Art and Architecture

Czech Art Nouveau; Czech variation of impressionism; Symbolist sculpture, French art from Realism to Post-Impressionism; Modern Architecture, Neo-styles, Art Nouveau architecture; Czech expressionism and cubism; Cubism in Architecture; the 1920s—Post cubist tendencies; Civilism after the World War I., Social art of the First Republic; Dada; Dev?tsil (The Butterbur); Visual art as poetry; Kinetic sculpture; Artificialism; Surrealism of the 1930s and its later forms; Rondo Cubism; Avant-garde architecture of the 20s and 30s, Functionalism and its tradition; styles of the 1950s and 1960s—official and non-official art of the 1950s; Socialist Realism; from the 1950s to the contemporary architecture; recent and contemporary art and Postmodernism—art of the period of so-called normalization the 1970s and 1980s—Czech Grotesque Art; art of Czech emigrants; Contemporary art and Post-Modern concepts: plurality of meanings, multiple coding, eclecticism, appropriation, deconstruction.

• Subject: Arts
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Film as Social Critique

Modes of cinematic social critique: narrative, documentary, avant-garde, animation; styles of narrative cinematic social critique: naturalism, realism, surrealism, historical reconstruction, deconstructive; theories of social critique: socio-historical, socio-logical, ideological, micropolitical, structuralist, socio- psychoanalytic; brief history of film social critique; Fritz Lang as expressionist social critic and as neo- realist social critic; the reconstruction and deconstruction of “reality”: theory, technique, effect, the films of Gillo Pontecorvo, the films of Errol Morris; the Vietnam War as case history; documentary vs narrative; 9/11 as case history; social critique and repressive regimes: the Czech New Wave; Luis Bunuel: surrealism, cynicism and comedy; Rainer Werner Fassbinder: social critique and melodrama; race, ethnicity and multiculturalism: Spike Lee; the films of Robert Altman, cinema industry auto-critique; micro-social critiques, the films of Todd Haynes; avant-garde film as social critique: Jean-Luc Godard; social critique and gender: avant-garde vs. mainstream.

• Subject: Arts
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

History of Art

The art of prehistory, the ancient Near East, Ancient Egypt, the Aegean, the art of Ancient Greece, the art of Etruscans, Ancient Rome, Early Christian and Byzantine art, the Early Middle Ages, Romanesque art, Gothic art in Bohemia and Central Europe, precursors of Renaissance.

• Subject: Arts
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

History of Art II

Precursors of the Renaissance, the Early Renaissance, the High Renaissance in Italy and Mannerism, Baroque art, Rococo, Neoclassicism, Romanticism, 19th century Realism and Expressionism, post- Impressionism, Cubism, Futurism and related 20th century styles.

• Subject: Arts
• Course Level: 200
• Language: English
• Contact Hours: 445
• Recommended Credits: 3
• Prerequisites: None

Post-War European Film

Europe & the War–the persistence of history; Europe/Hollywood crosscurrents: Film Noir, From “Le Cinéma de Papa” to La Nouvelle Vague: The French New Wave; The Italian “New Wave”: The Second Italian Film Renaissance; Post-New Wave British cinema; German New cinema; Ingmar Bergman; Dogma; European Women Directors; European Film nowadays.

• Subject: Arts
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Prague Art and Architecture

Romanesque and Gothic art, Renaissance and Baroque art and architecture, Czech architecture of the 19th century and turn of the century: Classicism, Neo-Gothic and Neo-Renaissance, Art Nouveau Czech Painting of the 19th century (Romanticism and Realism), Impressionism and Expressionism, Abstraction and Cubism, Czech Art and Architecture between the Wars, contemporary Czech art scene and architecture.

• Subject: Arts
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Visual Culture

Introduction to aesthetics, elements of visual meaning, aesthetic variables—shape, pattern, texture, form, light, line, scale, space and composition, introduction to design and design variables—balance, dominance, proportion, rhythm and perspective.

• Subject: Arts
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Business

Business Communications

This course explains how communication is done in business – from letter/memo/email writing to boardroom presentations, team-building and sales/customer service techniques. The course will deal with theory as well as practical aspects of written and spoken communication.

• Subject: Business
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Composition

Business Ethics

This course examines the theory and practice of value based decision making in business and public administration. The focus of the course is threefold: history of ethics in economic theory, study and examination of the modern theories of ethics in business and public administration and using specific case studies from Czech and international setting in order to stimulate discussion, simulate decision-making in specific circumstances, draw general conclusions and learn from best practices.

• Subject: Business
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Business Intelligence Stategies

Business Intelligence consists of all the processes to place a business organization in a controlled environment, in order to make valuable decisions. This includes gathering, processing and reporting decision-making information to the business leaders. The course will cover all the Business Intelligence areas from a managerial / strategic point of view (the course is not technical). The program of the course contains a balanced mix of theoretical (lectures) and practical (case studies and project) work.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Financial Accounting

Business Psychology

A study of the psychology of work and organizations, we will focus on the use and application of psychology in the workplace. Industrial/Organizational (I-O) Psychologists are concerned with the practical application of psychological principles drawn from research in testing, learning, motivation, personality, perception, social psychology and group behavior. Their primary concern is helping people to do their jobs by helping managers be more fair and effective, helping in employee selection and evaluation, helping to make the workplace more satisfying and interesting, and helping workers to be more productive. Additional topics of interest include team building, leadership theory, workplace diversity, gender roles in the work place, and legal and ethical issues of I-O psychology.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Business Strategies and Regulation

The course will cover relevant concepts of industrial organisation and marketing strategies. The focus will be on empirical studies and the competition on global markets and EU single market. The subject will be examined from both the firms’ position as well as from the position of the government. By explaining the main statutes of related legislation and its enforcement and implication for businesses and managements, the course will supply students with arguments useful for their future carrier.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Microeconomics

Change Management

Change Management covers the various aspect and considerations for the international manager in changing direction and culture of a global organization. The main focus is on how to change the company culture. A main emphasis is on Crisis Management as this often precipitates the need for organizational change. Organizations have to implement major changes to stay profitable and competitive. It is one of the toughest challenges for today's global corporate managers. Organizations that have been successful at managing this change and those that have not will be examined through readings and case studies.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Customer Relationship Management

CRM is one of the fastest growing market segments in the software market and almost every large organization has meanwhile a CRM system installed. At the same time, more than 50% of these systems still are not really successfully used. CRM represents the shift from product-centered to customer-centered strategies, which at the same time offers new powerful opportunities to create sustainable competitive advantage – especially in a global marketplace. The course will explore the strategies and concepts of customer relationship management with a special focus on sales organizations and the development and implementation of growth strategies. It will discuss implementation processes and the necessary change management programs to achieve a broad acceptance in the whole organization.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Entrepreneurship

The course focuses on all aspects of starting a business: selecting promising ideas, initiating new ventures, and obtaining initial financing. We concentrate on how ventures are begun; emphasis will be put on development of new ideas and innovative thinking, and the process of evaluation of venture proposals. The course will guide you through business plan development, identifying all the relevant aspects of a plan, implementation of the plan, and management of a growing company.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Global Supply Chain Management

Global Supply Chain class provides the introduction into Global Supplier Base Management including processes such as Supplier Selection, Price Negotiation, Development both short-term and long-term Supplier/Commodity Strategy, Securing smooth material flow from a supplier to an operation plant, and efficient handling of a material crisis. Key focus on Sourcing function and management of cost productivity. Application of eBusiness tools and Internet in Supply Chain included.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Microeconomics

Human Resource Management

The course will provide an overview of human resource management, with particular emphasis in human resource planning and strategy, personnel selection, equal employment opportunity, training, performance appraisal, compensation, and contemporary issues in organizational behavior. The course has been developed for the student of general management whose job will involve responsibility for managing people in a global environment.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Innovation Management

To provide frameworks, functions, and workings of businesses based on innovation and creativity. To understand the role of innovation in the global environment. Introduction of the main innovation and creativity models and strategies.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Microeconomics

International Business

This course deals with the globalization of business. It covers basics of the field, including importing and exporting, international trade, international marketing, consumer behavior and multicultural communication.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Microeconomics

Introduction to Management

A survey of organizational management designed to present students with a broad view of the environment and techniques of managing a business. It also provides an introduction to the various business disciplines including operations management, accounting, finance, marketing, and human resource management.

• Subject: Business
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Leadership

This course explores dimensions of what constitutes individual leadership in the corporate world. This is a multi-disciplinary course with concepts drawn from psychology, communications, human resource management and business. Topics covered are: Leadership vs. management, Leadership styles, Teams, Power, Leadership and change, Theories of leadership.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Negotiations in Business

Negotiation is at the core of most managers’ jobs. They must negotiate to seal an important contract, to build support for an internal reorganization, or to obtain a more attractive share of next year’s budget. Despite its importance, negotiation is often misunderstood and poorly implemented. The goal of this course is to better understand the source of these problems and to suggest more productive ways to view the process of bargaining.

• Subject: Business
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Operations Management

The course examines decision making in operations management, focusing on those who are responsible for producing the goods and services sold by a manufacturing or service organization. This course will be taught with as many practical examples as possible. Topics include process analysis and design, quality and productivity management, Just-in-Time (JIT) analysis, and the role of these topics in formulating and executing competitive strategy.

• Subject: Business
• Course Level: 400
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Organizational Behavior

This course addresses the systematic study of actions and attitudes that people exhibit within organizations. It concentrates on issues dealing with human motivation and behavior in organizations, the interface between human behavior and the organization, and the organization itself.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Project Management

Key concepts and definitions, project life cycle, initiation and definition of a project, planning (task generation, roles and responsibilities, task interdependence, critical path, schedule development, resource loading, project budget, risk development plan), execution and control of a project.

• Subject: Business
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Strategic Planning

The major objective of this course is to develop an understanding of strategic management planning process, concepts, research, and theories. Students will learn methods of business environment scanning, strategy formulation, implementation, and control. Integration of international issues throughout provides an essential understanding of global economics and its impact on business activities in a location.

• Subject: Business
• Course Level: 400
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Communications

Intercultural Communications

This course is about communication within different cultures (i.e. cross-cultural) and communication between different cultures (i.e. intercultural). Students will become attuned to the values, beliefs, and assumptions they hold generally and about communication specifically as they interact with people unlike themselves. The course combines theory and research from a communication perspective and a humanistic worldview. The course will involve the application of communication concepts through activities, simulations, reflection blog on the PragueBlog, group discussions and group projects/presentations.

• Subject: Communications
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Introduction to Mass Communication

History of media technologies, the economics of media, making the news, alternative media, advertising in society, ideology, the public, activism, and media, media effects, the emerging global order.

• Subject: Communications
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Public Speaking

The communication process, listening, impromptu speeches; freeing the voice and body, listening, outlining; personal experience speech; organizational patterns, beginning and ending speeches; delivering another person’s speech from an outline; informative speech; persuasive speaking, appeals, Maslow‘s hierarchy of needs; audience analysis, reasoning with evidence and argument, Monroe pattern for persuasion; effective communication in groups.

• Subject: Communications
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Czech Language

Elementary Czech

Students develop an essential understanding and usage of the Czech language. Students acquire the correct pronunciation of Czech, mastering basic communication skills in various areas of language interaction (social Czech, prices/shopping, ordering drinks and food, asking directions, etc., and presenting the language as a rich cultural heritage. Students will review Czech grammar structure in use, as well as its characteristic features in relation to other Slavonic languages, referring to other Indo-European languages. Students will learn several Czech folk songs and a field trip will be organized.

• Subject: Czech Language
• Course Level: 100
• Language: Czech
• Contact Hours: 60
• Recommended Credits: 4
• Prerequisites: None

Economics

Economic Transition in Central and Eastern Europe

The class focuses on the countries in the Central and Eastern Europe, namely the Czech Republic and the V4 countries, countries of the former Yugoslavia and former Soviet Block. The class links theoretical models of economic transformation with specific examples, it compares the centrally planned and free economy, and illustrates the key steps necessary for a transition of a country (specific focus in on privatization, building of institutions, and reform of financial markets).

• Subject: Economics
• Course Level: 400
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Microeconomics

EU Market and Business Policies

The course will be divided into three parts. The first aims at familiarizing students with history and rationale of EU, the second will focus on EU market and on the main business-related policies of EU (i.e. competition, free circulation). Finally, the third part will discuss the implications of these policies for international business operators, supporting the discussion with case-studies.

• Subject: Economics
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Microeconomics

International Economics

This course applies principles of economics to the functioning of international markets. Part one of the course examines reasons for, and consequences of, international trade. We will also analyze the effects of policies and regulations on the economy. Part two focuses on international finance, basic open economy macroeconomics, global finances and foreign exchange and their effects on national economies. We will also examine domestic economic policy in the context of globalized markets.

• Subject: Economics
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Microeconomics

Introduction to Economic Thought

This course covers the ideas of major economists from Smith and Malthus through 20th Century theorists. The material will illustrate major themes in Economics from the operation of Markets through Macroeconomic theories of modern economies. Students should gain both a basic understanding of market economics and a view of economics as a method of analysis which provides insights into the behavior of individuals, markets and national economies.

• Subject: Economics
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Introduction to Microeconomics

A basic introduction to microeconomic theory. This course explores those theories that explain in detail how an economy works. It looks at aspects such as supply and demand, the firm, price theory, production and cost, the application of theories, and problems in the market economy.

• Subject: Economics
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

English and Literature

Central European Literature

Romanticism, Strange & Irrational Tales; Realism and the Social Novel; Decadence and the Advent of Expressionism; Central European Poetry: Decadence, Aestheticism, Modernism; the Modernism of Thomas Mann; the Modernism of Robert Musil; he Modernism of Franz Kafka; he Nazi Period; poetry after the Holocaust; Communism and Exile: Milan Kundera; the Postmodern period.

• Subject: English and Literature
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Composition

Personal narrative essay, compare and contrast essay, summarizing essay, using quotes in essays, poetry essay, developing paragraph structure, building an argument, expressing an opinion essay, citing sources, highlights on writing a research paper, arguing a position essay, developing a thesis.

• Subject: English and Literature
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Literature as Social Critique

Covert/overt critique or dissent debate; Britain and Bosnia: 21st century literature of extreme dissent; social critique and existentialism; post modernism and satire; covert/overt dissent debate in content and aesthetic form; dissent critique using popular forms; ambivalent intellectuals; representation war; savage critique, aesthetics of narrative structure and drive.

• Subject: English and Literature
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Literature of Prague

Literature about Prague and originating in Prague Czech, German and Jewish literature Glory of Prague art and architecture,, labyrinth of Prague fantasies, energy of Prague avant-garde, humor of everyday life, pain of exile and exclusion. ?apek, Hašek, Havel, Hrabal, Jesensk8, Kafka, Kundera, Meyrink, Neruda, Seifert, Weil.

• Subject: English and Literature
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Politics and Drama

Literature, theatre and politics, political drama; realism; theatre for instruction; the theatre of the absurd; contemporary theatre and political reality.

• Subject: English and Literature
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Thousand Years of Czech Literature

Old Czech legends Kosmas and Jirasek; Charles IV, Hussites, White Mountain, Comenius; early 20th century poetry: Nezval, Seifert, Halas, Holan; postwar literature: Skvorecky, Hrabal, Kundera, Klíma; Charter 77 civic movement up to 1989 as reflected in literature; Samizdat: Petlice, Popelnice, Expedice; life and work of Havel, Klima, Vaculik; underground literature; rock music lyrics; alternative; expatriate writings: Miloš Urban, Jaroslav Rudyš, Hana Andronikova.

• Subject: English and Literature
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Finance

Auditing

An introductory course in auditing offering a mixture of accounting theory, concepts, standards and applications. It provides coverage of the entire audit process: from audit planning to evaluation of internal controls, collecting and evaluation evidence, and taking the student step by step through an audit cycle.

• Subject: Finance
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Financial Accounting

Corporate Finance

This is an introductory course on corporate finance. The course will focus on how corporations structure funds, manage internal finances, and evaluate investment projects. Other topics covered will be the time value of money, valuation of stocks and bonds, capital market theories, the cost of capital and corporate cash management.

• Subject: Finance
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Managerial Accounting

Financial Accounting

The objective of this course is to acquaint students with the development and analysis of financial statements. Accounting concepts and terminology will be stressed. This course concentrates on the application of accounting theory, standards, principles, and procedures to accounting problems.

• Subject: Finance
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Mathematics

International Finance

This course examines selected topics in international economics and finance. It includes a brief history of the international monetary system and proceeds to the structure and process of balance of payments and the exchange rate mechanism. These factors will be examined particularly in view of their impact on Introduction to Macroeconomics as well as specific evaluations of the following: national income accounting, foreign exchange markets, price levels, short and long run effects on exchange rates, foreign exchange intervention, fixed and floating exchange rates, global capital markets and policies and problems regarding European currencies. Specific attention will be given to derivatives, global bond and equity markets, and FDI.

• Subject: Finance
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Microeconomics

Investment Analysis and Portfolio Management

This is in an introductory course in the subject. The course will cover both the theory and the practice of investing with an emphasis on a range of significant concepts. The main topics covered will be: types of investments, the market for investments, portfolio theory, analyzing stocks and bonds, managing an investment portfolio, and using derivatives such as options and futures. The course will also cover various theories of investing and the methods used by successful investors.

• Subject: Finance
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Microeconomics

Managerial Accounting

This course deals with the presentation of information on which cost conscious management decisions will be made. Management accounting teaches how to decide the amount of funding needed for a given project. It also covers areas like budgetary control and standard costing.

• Subject: Finance
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Financial Accounting

Money and Banking

This is an introductory course on money, banking, and the financial markets. The course will focus on financial instruments and interest-rate determination; the structure and operations of banks and financial institutions; the operations, tools, and policies of central banks; and money and inflation.

• Subject: Finance
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Microeconomics

History

20th Century Social History

Social history of Europe before and during WWI, social conditions of the Nazi and Communist regimes in the interwar years, social aspects of the Cold War.

• Subject: History
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Central European History

Encounters with the Roman and Byzantine Empires; early states; Christianity; the political, social and cultural transformations of the Central Europe in the Middle Ages; Humanism, Renaissance, Reformation and Counter-reformation; impact of Enlightenment, of the French Revolution and of the Napoleonic era; Central Europe in 19th C.; Central Europe from 1850 to the WWI; Central Europe in the WWI and in the inter-war period; Central Europe and the WWII; Central Europe during the Cold War; the collapse of Communism in Central Europe.

• Subject: History
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Czech History

An outline of medieval and early modern history, emphasis on modern and contemporary history, political, social and cultural history with an emphasis on the context of Central and Eastern Central European history.

• Subject: History
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

European History: Modern Europe

Politics, economics and the church in Western and Central Europe, Early Modern period: Renaissance humanism, the Reformation (Lutheranism/Calvinism), the Counter-Reformation, ritual, magic and the Sacred in the Early Modern Period, territorial confessionalism, Religious wars, tolerance and Intolerance, Enlightenment and Absolutism, French Revolution, Industrial Revolution, nationalism and imperialism, the First World War, Europe after the War, World War II in Europe, the Soviet experiment, post World War II.

• Subject: History
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

European Music History and Appreciation

This course will introduce students to the world of music through listening and analysis, discussions, history context and visits of live concerts. After a brief introduction of basic music elements, forms and instruments, it will provide an overview of major historical periods in Europe (Medieval, Renaissance, Baroque, Classical, Romantic and the 20th Century), and their main composers and compositions. In-class listening and concerts visits will improve students’ critical thinking as well as understanding and appreciation of music.

• Subject: History
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

History of the Cold War and Post-Cold War Transition

Allies and enemies in the WWII; Teheran, Jalta and Potsdam, the bomb; the Truman doctrine, the Marshall Plan and the crisis of 1948; Cold War in the Far East; China and the Korean war, 1950; the Soviet Union of Nikita Khrushchev; USSR vs. USA in the Middle East; from Berlin to Cuba; Vietnam to the Helsinki accords; Reagan vs. Gorbachev; the revolutions of Eastern Europe.

• Subject: History
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

The Holocaust and Its Representation

The Holocaust, Shoah, or genocide of Jewish people by the Nazi regime, while recognized as a world- historical event, was an event of such staggering immensity that the human mind stumbles at the point of grasping it, retreating into a blur of statistics and over-generalizations on the one hand, or the over- particularity of the individual account on the other. There is no value-free position to be held within the realm of Holocaust studies or representations–a point that attests to the trauma of the event at the core of these representations, which will not simply take its place among other historical events.

• Subject: History
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

The Jewish Experience in Central Europe

Jewish religion and traditions in Central Europe, history and legends, the Holocaust, Jewish philosophy, Jewish displaced persons in Allied politics, Czechoslovakia and Israel, Judaism during Communism, contemporary Central European Judaism.

• Subject: History
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

United States History

Settlement in the New World; the American revolution of 1776; the constitution and the Jeffersonian era; slavery; the crisis before the Civil War; the Civil War; reconstruction; the crises of the 1880’s; the rise of American imperialism; the reform era and World War I.

• Subject: History
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

War and Diplomacy

The Concert of Europe and Diplomacy in the 1800’s; The Eastern Crisis, 1840; The Eastern Crisis; The Crimean War, 1853; The Franco-Prussian War, 1870; The Russo-Japanese War, 1904; The agadir Crisis, 1911; The Sudeten Crisis, 1938; Pearl Harbor and Berlin Crisis, 1941 and 1948; The Cuban missile Crisis, 1962.

• Subject: History
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Politics

World History I

Ancient Mesopotamia, Near East, India, China, the Greeks, the Roman Republic, the Roman Empire, rise of Christianity, end of the Roman Empire, Middle Ages in Europe, the rise and growth of Islam, Medieval Africa, S. E. Asia, China, and Japan in the Middle ages, Europe and the world by 1500.

• Subject: History
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

World History II

Survey of major world civilizations in the Early Modern Period (native “Americans,” the Muslim empires, and China and Japan) Several “revolutionary” European events of global importance, including English constitutional developments in the 17th century, the Enlightenment, the French Revolution, and the Industrial Revolution. Late 19th century imperialism, the global significance of the two world wars, and the international dimensions of the Cold War. Western trends, such as liberalism, industrialization, or Communism and their adoption or rejection.

• Subject: History
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Information Technology

Business Information Systems

This course requires a basic familiarity with personal computers from the point of view of a user. It will provide the students with knowledge how business information systems work, why they are necessary in today’s business and what profits they can bring if used in a correct and effective way. The course will consist of two parts, theoretical and practical. The theoretical part will provide the background for some practical experiments with office automation software.

• Subject: Information Technology
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Computer Information Systems

Computer Information Systems

The purpose of the course is to introduce students to the basic features and uses of computer and information systems. The course will start with an introduction to the origins of computing, move into the technical foundations of computing; continue with a discussion of hardware, software, and operating systems. The bulk of the class, however, will relate to the introduction to and use of popular software applications which will be useful to you in your academic and professional careers.

• Subject: Information Technology
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Journalism

Contemporary Czech Media in Practice

Organization of the Czech media, expected genres and style, required working methods and skills, the differences between journalism in the Czech Republic and in the world, the people controlling the Czech media and working with them, working with local politicians and authorities and getting information from them.

• Subject: Journalism
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Democratic Jounalists in Exile in the Cold War

Communist take-overs, purges of journalists and political writers escapes from behind the Iron Curtain, exile structures in Great Britain, United States, France, Switzerland and other countries, exile movement and existing diplomatic relations, issues related to recognition of governments in exile, role of Radio Free Europe/Radio Liberty, Voice of America and BBC, exile periodicals, editorial boards, publishing centres, exile journalists and the collapse of Communism. Visits in Libri Prohibiti, Center for Czechoslovak Exile Studies, in the Institute for Contemporary History and Institute for Study of Totalitarian regimes.

• Subject: Journalism
• Course Level: 400
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Digital Tools for New Media

Concepts and tools to be covered include content distribution platforms such as blogs and content management systems, open source, digital mapping and its impact on journalism, multimedia and cross- media reporting, and leveraging social networks for reporting.

• Subject: Journalism
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Ethics in Journalism

Fairness, accuracy, professional behavior, conflicts of interest, coverage of race and ethnicity, the issue of patriotism versus the responsibility to tell the truth, and the question of individual privacy versus the public’s right to know.

• Subject: Journalism
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

History of Broadcasting and Media

The new age of the electronic media, Political versus Public Airwaves, Battles on the Airwaves, The New Frontier: Television , Political Communication: The electronic media and the way we speak, How broadcasting changed the job of the journalist, Internet News, The craft of radio and television , “Producers’ Guidelines”

• Subject: Journalism
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Introduction to Broadcast News and Video Production

Difference between print and broadcast journalism, challenges of broadcast writing, writing to a target audience, broadcast writing principles, broadcast writing guidelines: script format, script layout, broadcast story structure, writing the story, visual grammar: basic shots, angles, compositions, camera movements, field techniques for shooting TV news, basics of digital video editing, practical video editing.

• Subject: Journalism
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Media Ethics and Democracy

Introduction to ethical decision making; information ethics; critique of news and examination of what drives news coverage; journalist’s loyalties; public relations: advocate or adversary; media economics; the mass media in a democratic society; challenges of war coverage in Iraq and Afghanistan, as well as under the oppression of totalitarian regimes like Uzbekistan; objectivity; privacy issues; green Journalism.

• Subject: Journalism
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Media Impact in the New Europe

How a journalist sees the world; History of world news, professional standards, and the mission of media; The history and philosophy of RFE/RL and its original role in the Cold War as compared to that of other broadcasters; history of RFE/RL and BBC Czechoslovak, and other CE/EE broadcasting; International and Czech media after the Cold War (RFE/RL, BBC, Deutsche Welle, Czech Public Radio, Czech Public TV, TV Nova, TV Prima); New global and local challenges for the Czech media: modern conflicts, terrorism, the Islamic-Western divide, the new EU context, domestic political and financial pressure groups, alternative dissemination of information; disinformation; How do Czech, Central-European and international media cover news in a multicultural world in times of globalization; how the media shapes attitudes toward environment; Difficult topics: ethnic, religious sensitivities—media responsibility to society; The workings of RFE/RL and approaches of the Czech media; A close look at leading international and Czech journalists’ work. The role of media personality; Ethics: truth in media vs. propaganda; American and European approach to journalism: where does the Czech journalism stands; World and domestic Czech news in broadcasting and in print media; An informed society: the new challenge of increasing information flow.

• Subject: Journalism
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Propaganda in Non-Democratic Regimes

At the beginning, the course is aimed at social researchers, who defined the concept of propaganda from Karl Marx through Sigmund Freud, Max Weber, Harold D. Lasswell, Walter Lipmann up to Paul F. Lazarsfeld, Joshua Meyrowitz, Neil Postman, Noam Chomsky, Edward S. Herman, and Frankfurt School, Toronto School of Communications, Mass Communication Theory). The historical part of the course will examine propaganda since the ancient period until the rise of the mass society (ancient, medieval, Catholic versus Protestantism etc.) through Marxism, Fascism, and Nazism. After the fall of the communism in Eastern Europe, the focus will be aimed at Yugoslavia during its break-up in the war years 1991–95. Finally, Islamic fundamentalism and Anti-Western and Anti-Zionist discourse will be examined and contrasted to the role of propaganda in comtemporary western democracies.

• Subject: Journalism
• Course Level: 400
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Reporting I

News story structure, developing story ideas; newspaper organization, news style, gathering information, interviewing, note taking, attribution, use of quotes; media ethics, sources and story research, press releases, obituaries, speeches, news conferences, covering breaking news, sensitivity vs. “political correctness,” importance of good writing, using public records, writing a feature/series, investigative reporting.

• Subject: Journalism
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Composition

Reporting II

Structure of newspaper, news story structure, covering speeches and official releases, speed vs. accuracy, copy preparation, interviewing, use of quotes, headline and caption writing, AP style review, story order, fundamentals of layout, graphic considerations, covering legal issues, libel and liability, investigative journalism, public records research, anonymous source vs. not for attribution, personal data research, use of humor and irony, ethics, bias and accountability, how the media gets influenced, remaining objective vs. advocacy journalism, news features vs. arts, community and trend stories, alt publications, internet reporting, broadcast reporting, industry publications.

• Subject: Journalism
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Marketing

Brand Management

The aim of the course is to equip students with theoretical and practical knowledge necessary for a successful and efficient management of brands. It provides framework for analysis of the main factors determining success of a brand in the market and introduces techniques and tools necessary for management of brands, such as: development of vision for the brand, identify the correct market niche, design a communication and marketing strategy and implement it. The class will cover also the following topics: brand building, evaluation of brand definition, brand positioning, strength and profitability; evaluate brand’s maturity and repositioning of mature brands, rebranding topics, the link between brand and image of the corporation, corporate identity.

• Subject: Marketing
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Management

Business to Business Marketing

The course introduces marketing activities directed at business clients: corporations, small companies, governments and agencies and nonprofits. The course illustrates the differences between business clients and ‘regular’ customers and presents the tools that address them. The topics include: market segmentation, positioning, pricing, communication, distribution, and customer service.

• Subject: Marketing
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

Consumer Behavior

This interdisciplinary course discusses the consumer as the focus of the marketing system. The course stresses the use of knowledge about consumer behavior in marketing decisions. Individual behavioral variables - needs, motives, perception, attitudes, personality, and learning - and groups, culture, and business are all examined in depth as they affect the consumer decision-making process. Analysis of how marketing programs, especially the communications mix, can be developed to reflect a commitment to providing consumer satisfaction concludes the course.

• Subject: Marketing
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

Creating Sustainable Marketing

The course provides students with an overview of sustainable marketing activities (CSR, sponsorship and event management theories and practices) and illustrates the role of customer/brand bond management in the overall marketing strategy of the organization. The class will introduce several related topics: corporate philanthropy, cause-related marketing, product placement, etc. The course builds on the consumer behavior theories and psychology in explaining the target group and optimal use of these tools in the marketing mix of the company. Emphasis is placed on practical application of the techniques considering ethical and legal framework, students will work on specific projects, they will develop a proposal for CSR, sponsoring and event plan, including project management and budgeting. Specific topics will be discussed with practitioners.

• Subject: Marketing
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

Direct Marketing and Sales

The aim of the class is to present students the techniques of direct marketing, its role in the marketing strategy, identification of the target groups and determinants of the successful implementation. The class will cover the traditional and experimental methods of direct marketing: telemarketing, multi-level marketing, personal sales, trade fairs, catalogues, showrooms, loyalty programs, web-retail, interactive TV and digital marketing, reflecting different marketing and consumer needs in the customer lifecycle. Direct marketing media will be analyzed from the perspective of a manager, aimed at maximizing the efficiency of the direct marketing initiatives, building on the general knowledge of media from previous courses. The course will cover the technical requirements of direct marketing (BIS) and legal framework particularly focused on data protection and privacy.

• Subject: Marketing
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

Distribution and Packaging

The course focuses on one of the four P’s from marketing mix, distribution, and the closely related concept of package. The class presents distribution as the process connecting demand and supply, specific also because the channel owner/provider is typically a trading partner external to the organization. Thus, the class illustrates the importance of cooperation, communication, and conflict management. We cover the current developments in retail and tendency to vertically integrate, logistics and the impact of internet. Distribution is presented as an integral part of the marketing mix, i.e. links to pricing and promotion are emphasized throughout. Packaging is presented from the functional and design perspective, students learn to understand the necessity to balance the two aspects and become familiar with the specific needs of certain product types and current trends in packaging.

• Subject: Marketing
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

E-Commerce in Marketing Strategy

The course addresses basic concepts and tools for understanding and exploring market opportunities and marketing strategies associated with global electronic commerce. The course provides an in-depth discussion on new technologies and develops familiarity with practical methodologies and case studies for analyzing the e-commerce business environment and identifying management strategies and best practices to leverage the new opportunities and minimize risk. The course will also be practical, so students will learn how to develop an e-commerce business plan and marketing strategy, register a web domain name and, using computer lab exercises, create an on-line business. Methods of tracking customers and analyzing web based marketing data will also be covered.

• Subject: Marketing
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

International Marketing

The course will provide students with knowledge of all the main problems involved in foreign trade marketing, including both goods and services. Practical applications constitute the backbone of the course. The major emphasis of the course is placed on the application of marketing concepts, theories and tools to solving strategic problems in marketing. In addition to academic research and study of effective global marketing practices, including foreign entry, local marketing and global management, students will have a hands-on experience applying marketing skills.

• Subject: Marketing
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

Internet Marketing

Basic principles of Internet marketing, Statistic data on internet usage, users and sources, User as a corner stone, Online advertising, How to work with website, Email marketing, Social networks marketing, Search engine marketing, User testing and other methods, Web traffic analysis.

• Subject: Marketing
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

Introduction to Advertising

There are many separate aspects of advertising: campaign planning, message, media selection, measuring effectiveness, and tools of communication. We will study them and review the nature and structure of advertising agencies. Topics Covered: i) the history of advertising; ii) the advertising process; iii) analyzing brands; iv) writing advertising copy; v) public relations; vi) socially responsible advertising.

• Subject: Marketing
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

Introduction to Marketing

This is an examination of the overall marketing system from the marketing decision-maker’s viewpoint. The course emphasizes product, price, promotion, and distribution as well as planning, research, and organization required to implement marketing concepts. We examine marketing of consumers and industrial products and services, profit and nonprofit marketing institutions, and public and private institutions. Also, we study the managerial, economic, social, and legal implications of marketing activities, policies, and strategies.

• Subject: Marketing
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Media and Marketing Communication

The class introduces media in the general historical, legal and socio-economic context and provides the theoretical concepts and foundations of communication and mass communication. The course introduces traditional and modern mass media emphasizing the viewpoint of marketing or communication manager as possible channels for information transmission between an organization and its external environment according to the chain of advertising. The main media channels covered are: print, broadcast, film, the new media: digital, interactive and experimental media, advertising, PR and media agencies. The class emphasizes the current trend of increased importance for the media agency.

• Subject: Marketing
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

New Product Development

Development of new products is key for success and survival of organizations. The course will introduce students the main factors leading to development of new products and their success in the market. The underlying requirement is innovation and development of new ideas, students will learn how to create an environment that fosters innovation and change while maintaining efficiency. The course then presents the decision making process determining the potential of the new product in the market and creation of product strategy up to the successful product launch. Throughout the course, we emphasize the importance of communication among the various experts involved in the process and practice presentation of ideas and plans from various perspectives.

• Subject: Marketing
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

Pricing Strategy

Pricing is one of the most important decisions that businesses make in their efforts for profit maximization. Students will learn to address strategic and tactical pricing issues. The topics covered are: tactical pricing, value creating and communication, competition, financial analysis, pricing over the product life cycle, pricing in channels of distribution

• Subject: Marketing
• Course Level: 400
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

Public Relations

This course will introduce students to the many forms and purposes of public relations, as practiced in the United States and in the Czech Republic. Students will become familiar with many definitions and styles of American public relations and will be introduced to several types of companies and organizations using public relations in the Czech Republic. A wide variety of public relations techniques and operating areas are examined. Students will learn how public relations contribute to the success or failure of organizations and the impact public relations can have on specific publics and society as a whole.

• Subject: Marketing
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

Services Marketing

The aim of the class is to familiarize students with the specifics of services marketing. The class therefore covers the main marketing topics (marketing mix, management of marketing activities, budgeting) illustrating the need for different approach when the product is a service. Emphasis will be placed on the interaction with the customer and his/her engagement in the process, i.e. the phase of design and delivery of service. Topics will include: analysis of purchase process, experience management (expectations and perception), intro to CRM, quality management, HRM aspects.

• Subject: Marketing
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Marketing

Strategic Marketing and Planning

This is the core class for the study program. It is focused on the development of the marketing strategy for a corporation. It therefore integrates knowledge acquired in other subjects in marketing (analysis of consumer behavior, market research, brand management) and business administration subjects (management, finance, accounting). Students develop analytical skills, acquire strategic perspective of marketing and learn to understand it as an integral part of the overall strategy of the company. Thus, the focus on the class is on the long-term planning and strategic vision of the company and the role of marketing within. The course emphasizes the role of the marketing plan as the framework internal organization of marketing activities and decisions.

• Subject: Marketing
• Course Level: 400
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Consumer Behavior

Mathematics

Business Mathematics

The aim of this course is to prepare AAU students for the Business Mathematics 2 course. This course covers basic algebra and arithmetic (basics of theory of sets and logic, algebraic expressions and their simplification, linear, quadratic, irrational equations, inequalities, simultaneous equations, matrices, calculating loans and savings) and basics of analytical geometry (points, lines, distance, circles, parabolas).

• Subject: Mathematics
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Business Mathematics II

The aim of this course is to review the basic mathematical notions and procedures relevant for business and economics. This course is an introduction to basic calculus: convergence and limits, functions of one variable and their differentiation, minimization/maximization, plotting; definite and indefinite integration; functions of two and more variables, basics of partial differentiation, constrained and unconstrained optimization of a function of two and more variables.

• Subject: Mathematics
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Business Mathematics

Business Statistics

This course provides with a comprehensive review of some basic mathematical and statistical methods and stresses their practical applications in business and economics. The course will equip the student with quantitative skills and will also provide a good foundation for addressing typical problems that arise in business.

To an extent necessary to develop correct understanding of the topics, this course incorporates analytical and theoretical sections. The course focuses on statistical analysis of data and introduces concepts as sampling, hypothesis testing, regression analysis, probabilities, and decision analysis. Thus, solid basis is built for immediate practical implementation and as well for more profound studies of quantitative analysis, quantitative decision-making or other formal manipulation with business data.

• Subject: Mathematics
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Business Mathematics

Introduction to Econometrics

The course introduces statistical/econometric techniques and their application particularly to data analysis problems arising in marketing. The course introduces the main theories and techniques of data management, illustrates typical problems with data and analysis, it emphasizes interpretation of the results and practical application using computers. The topics covered include: linear regression, simultaneous equations, discrete choice models and introduction to time series, least squares methods and likelihood methods. The class will use Gretl software to practice on specific problems and data sets.

• Subject: Mathematics
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Business Mathematics

Philosophy

Comparative Worldviews

Students examine what worldviews are and how they work and explore major worldviews that have shaped the modern and postmodern West. Students reflect on issues such as what it means to be human, what the meaning of life is, and how do we know what is right and wrong.

• Subject: Philosophy
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Introduction to Philosophy

The historical, social, and cultural context of Plato’s Republic; the classical Greek vision of reality and meaning of life; stoicism and Epicureanism, two visions of the meaning of life in the roman empire; the Middle Ages, Faith and Reason, The City of God and The City of Man; modern philosophy and the age of modernity; mathematics as a paradigm for knowing and reason versus experience; contemporary responses to the Kantian vision.

• Subject: Philosophy
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Modern Intellectual History

Philosophy as the creation of concepts; the Enlightenment; he 17th Century: Baroque period–thought, art, music, literature; the Early 18th Century: Early Enlightenment & the Rococo; the Late 18th Century: High Enlightenment, Classicism, Early Romanticism–thought, art, music, literature; the Early 19th century: High Romanticism and Idealism- art, music, literature; the Mid-19th century: evolution and decadence- science, art, music, literature; the Late 19th century: Vitalism, Impressionism, Expressionism; 20th century: Modernism, Relativism, Abstraction–Thought.

• Subject: Philosophy
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Photography

Documentary Photography

Introduction of documentary photography, determination of your subject matter, description and analysis of a photograph, kinds of photographs, a short history of documentary photography, presentations: documentary photography now, critique of documentary photography project.

• Subject: Photography
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Political Science

Business Law

The course will examine the basic principles of commercial law. It will primarily focus on the areas that most affect business relations: agency, sales (with particular emphasis on international sales) and secured transactions. Students will also become acquainted with basic commercial law concepts on which the law of business organizations is built. The typology of business organizations will be explained especially the differences between unincorporated and incorporated enterprises. The basic principles of the General Agreement on Tariffs and Trade (GATT) and the World Trade Organization (WTO) will also be presented.

• Subject: Political Science
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Law

Central and Eastern European Politics

Central vs. Eastern Europe; Central Europe in 1989. The Soviet Union in 1991; building of democratic constitutional systems, key moments in political development 1989–2007 (the Czech Republic, Slovakia, Poland, Hungary; former USSR countries: Russia; Ukraine, Belarus; the Caucasus countries; Baltic countries; Bulgaria, Romania; Moldova), party systems in the ECE countries in comparative perspective, elections and electoral systems.

• Subject: Political Science
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Politics

Central Europe and Stalin: The Making of the Soviet Bloc

The diplomacy of Central European countries “between Stalin and Hitler” Approaches of Central European countries towards Bolshevik Russia and the Soviet Union from the end of the World War I to Stalin’s death Communization of foreign policy and foreign service in Central European countries.

• Subject: Political Science
• Course Level: 400
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Central European History

Copyright and Media Legislation

The course will introduce students to the legislation related to intellectual property protection, individual data protection and privacy, and other topics relevant for marketing managers. The class covers also current topics related to the fast advancement of internet and technology. The class will introduce the legislation in the Czech Republic, but it employs a comparative perspective, contrast the situation in the Czech Republic to the legislation of the EU and common law countries, particularly focusing on the USA.

• Subject: Political Science
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Law

Czech and Slovak Politics

Historical background, analysis of the contemporary situation, predictions for the future of Czech and Slovak politics.

• Subject: Political Science
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Politics

East Central Europe in Transition

Definition of communism, socialism, totalitarianism, democracy, period of transition; history and politics of East Central Europe in the 19th and 20th centuries, politics of Central European countries 1945–89, totalitarianism, authoritarianism, institutions and structures of communist systems, communist constitutions, party systems, communist party organizations; period of normalization, role of dissident movements (Czechoslovakia, Poland) and philosophy, personality of Václav Havel, revolutions in East- Central Europe, development of new political elites, roads to democracy, types of transition, split of Czechoslovakia; building and developing new constitutional systems, party systems, roots, developments, party programs, ideologies, leaders, elections, cabinets 1989–2005; media in the transition period; foreign policies of the East Central European countries 1989–2005; European challenges for the East-Central European states, Euro-optimists vs. Eurosceptics, the EU Constitution, role of NATO, new security threats; corruption in the East-Central Europe; nationalism, radical right, extreme political parties in East-Central Europe; immigration policy; history of the Roma minority in Central Europe; Central European NGOs and their major issues, gender issues; women in the Czech politics.

• Subject: Political Science
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Global Security

The threat to the national security; the terms and conditions of implementing and control of military power; probability of use of military power; its impact on the indivual and on a state, society and the foreign policy of preparing for war, preventing a war or engaging in war; the role of the policy making, arms control, diplomacy and the national security policy and strategies.

• Subject: Political Science
• Course Level: 400
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to International Relations

Introduction to Diplomacy

Diplomacy of the 21st century, diplomatic relations, diplomatic missions, MFA—organization and structure, diplomatic protocol, diplomatic privileges and immunities, international organizations, international law, conferences, entertainment.

• Subject: Political Science
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Introduction to International Relations

Historical settings of IR, globalization of IR; IR theory: liberalism/idealism, realism, neorealism, neoliberalism, international social theory, critical theories; systematic level concepts in IR; levels of analysis; actors in IR, institutions in IR; introduction to international political economy; international security in the post-cold war era; 20th century total wars; peace and diplomacy; the ethical problem of humanitarian intervention; the issues of the New World Order; IR in a time of change.

• Subject: Political Science
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Introduction to Politics

Sovereignty, the nation and supra-nationalism, power, authority and legitimacy, law, order and justice, duty and citizenship, equality, social justice and welfare, human nature, the individual and society, liberalism, conservatism, socialism, nationalism, democracy, fascism.

• Subject: Political Science
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Introduction to Politics II

Modern ideologies and political philosophy; the modern state; constitutions and governmental design; national decision-making institutions; bureaucracy and the public sector; law and the courts; voting behavior; elections; parties; political economy of the state; international framework of politics.

• Subject: Political Science
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Multiculturalism in Europe

Sociological perspectives; political science and political philosophy approaches to multiculturalism; ethnic and race relations, ethnocentrism, xenophobia, islamophobia, racism; discrimination, power and inequality; theories of race, ethnicity and nationalism and their reflection in practice; various models of interethnic relations; diversity and conflicting values; development of policies solving interethnic tensions; definitions and forms of discrimination levels of discrimination; equal opportunity policy and positive action; institutional racism in Europe and USA; immigration and asylum policies ; legislative framework: international instruments for protection of minorities and non-discrimination; antidiscrimination legislation in UK , the Netherlands, and Canada, the EU  ?race equality ? directive; civil principle and minority rights protection; the Czech government program of Romani integration, the Minority Law and other measures to ameliorate interethnic tensions.

• Subject: Political Science
• Course Level: 400
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Nations and Nationalism

The national awakening, national policies of multi-ethnic states, national programs and their leaders Topics surrounding three phenomena that had fateful consequences for the 20th century: (1) the unsuccessful attempt to eliminate, after WWI, national tensions by creating new nation-states, and the encounters with both major totalitarian ideologies, (2) Nazism and (3) Communism.

• Subject: Political Science
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Political Economy

Main challenges faced by the world economy in the period from 1945 to today; international trade; international monetary relations, international organizations managing the world economy and the process of globalization.

• Subject: Political Science
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Political Geography

The political geography of the world order, uneven development, the rise and fall of the superpowers, the multipolar world, the state and the world order, the nation-state, the state as spatial entity, people and the state, the global villagers, citizens and the city.

• Subject: Political Science
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Political Philosophy

Politics as philosophical inquiry, Plato’s Republic, Aristotle’s Polis, Machiavelli and Hobbes: political legitimacy in the modern mode, Hobbes, Locke, Rousseau: Social Contrast theory, principles of liberalism: liberalism and toleration, critique of the Enlightenment, Marx’s critique of capitalism, Foucault’s critique of power, two models of democracy: representative and participatory, social justice and liberty, democracy and justice: feminist revisions.

• Subject: Political Science
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Politics of the European Union

The historical origins of European integration, theorizing European integration, the development of European integration, treaties, he institutions of the EU, the treaty establishing a constitution foe Europe, EU law, the European Court of Justice, and other institutions, politics and policymaking in the EU, the decision making process—examples of the budget, agriculture, and external relations, the Eastern enlargement of the EU.

• Subject: Political Science
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Politics

Public Policy

Evolution of political economy, emergence of public choice, methodological frameworks, fundamental postulates, principles and definitions, Pareto Optimality; the private market, pure competition, market factors affecting income distribution, private market failures, private market and welfare; growth of the political market, public goods, free riders, demand for public goods, cost-benefit analysis; source and acceptability of preferences, problem of uncertainty, intertemporal allocation, adjustment costs; social welfare beyond Pareto Efficiency, substantive values other than efficiency, instrumental values, interpreting distributional consequences; freeing, facilitating, and simulating markets, using subsidies and taxes to alter incentives; introduction to institutions, theoretical problem in cooperation, behavioral assumptions and institution theory, transaction cost theory of exchange; institutions and informal constraints, formal constraints, enforcement of transaction costs, transaction and transformation costs; organizations, learning and institutional change, stability and institutional change, path of institutional change; the fall of Communism, transitions to democracy; methodological preliminaries, capitalism and socialism.

• Subject: Political Science
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Politics

Regionalism in International Relations

International regions, integration processes, the problems of divided nations and political nations without a nation-state, problems of secession and irredentism, as well as trans-border cooperation or conflict; question of regions with disputed sovereignty (territories under international sovereignty, dependent territories as problems of an inter states dispute, regions with uncertain status); main focus is on political problems of regionalism in Europe and especially in Central Europe.

• Subject: Political Science
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Theories of Globalization

Systems theory and theories of development. Social dimensions of globalization, such as the formation of “global cities,” networking, the internationalization of civil society and global migration flows. Theories and models of global political institutions and processes (i.e., models of cosmopolitan democracy, human rights regimes, regionalization of political power, and the crisis of the nation-state).

• Subject: Political Science
• Course Level: 400
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Globalization

West European Politics

West European democracies from historical perspective, Europe in the 20th Century—wars, integration and democracy, the executives and parliaments, constitutions, judiciaries, and levels of governance, political parties and party system, cleavage structures and electoral change, elections, electoral systems and referenda, building and maintaining government, representative government, politics outside parliament, the future of Europe and the EU.

• Subject: Political Science
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Politics

Psychology

Introduction to Psychology

To develop the skills and background knowledge which will enable students to think critically about psychological issues and apply them constructively in their lives. To trace the development of psychology from its origins to its present day forms. To understand the biological basis of human behavior. To understand the role of psychological experiments in testing hypotheses. To understand the basic principles and major discoveries from most major disciplines within the field. To understand common mental illnesses and the variety of therapies available.

• Subject: Psychology
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Social Psychology

Students get an insight into the dynamics between the individual and the society. Students realize how an individual is influenced by the environment, and in return how he/she can influence the environment. Students are able to analyze social identity and social development of an individual. Students recognize the forms of social behavior such as prejudices, stereotypes, aggression and altruism.

• Subject: Psychology
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Religion

Comparative Religions

Definition of a religion; major world religions (Buddhism, Hinduism, Islam, Animism, Christianity, etc.) postmodern religious relativism.

• Subject: Religion
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Sociology

20th Century Social Theory

Immanuel Kant and the nature of Enlightenment thought, Sigmund Freud’s critique of rationality, Martin Heidegger’s critique of rationality, metaphysics, and science; Heidegger’s relation to National Socialism, Heidegger’s silence, the “Heidegger question”, European intellectuals and the World Crisis–Georges Bataille’s refusal of ideology; Bataille’s legacy, European intellectuals and the World Crisis–The Frankfurt School, Jacques Lacan–Structuralism and Psychoanalysis, Jacques Derrida–the Critique of Structuralism, Deconstruction, Michel Foucault and the Question of (Post) Enlightenment, Foucault’s archaeological and genealogical methods, Foucault’s critique of the Enlightenment; Foucault’s Micropolitical Analysis, Deleuze and Guattari, Jean-Luc Nancy, Community, Negativity; Niklas Luhmann and Systems Theory, social theory beyond ideology and rationality, systemization and variability.

• Subject: Sociology
• Course Level: 400
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Sociology

Gender and Culture

General concepts of culture and gender; gender socialization and conditioning, femininity and masculinity as social constructions; sexuality, patriarchy; TV and men’s and women’s genres, soccer and melodrama; plastic operations, anorexia and bulimia; crisis of masculinity; youth cultures and gender; gender stereotypes, sexually explicit advertising; film and gender, gender redefinitions; gender, media, mass culture; sexuality, subjectivity and identity; art and gender.

• Subject: Sociology
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Sociology

Gender Equality in Europe

Gender as a concept emerging in the 1990s, gender mainstreaming, registered partnership, gay, lesbian, transgender issues; Communist concepts of gender equality, the Communist empire and its concepts of Femininity and Masculinity; gendering state socialism, changing gender patterns in Western Europe in the second half of the 20th century; parental leave, tax benefit systems, single mothers, governance–NGOs; women and science: production and distribution of knowledge; masculinities in Europe, the rise of men’s studies, cultural legacies of the civil rights movements; women and politics, globalized woman; public spaces, distribution of public budgets according to gender equality; advertisements, debate over misogyny in public sphere, gender and minorities, forced sterilization of Roma women, women in subcultures.

• Subject: Sociology
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Sociology

Introduction to Sociology

Origin of sociology, theoretical perspectives, society and culture, social stratification and social class, race and ethnicity, family and marriage, gender and society, education, cities and urbanization, global change and ecological crisis.

• Subject: Sociology
• Course Level: 100
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None

Popular Culture and Media Theory

Highbrow vs. lowbrow, the emergence of popular culture and mass media, culturalism and the emergence of “sub-culture”, American sociology, Marxism: re-theorizing Ideology, Structuralism, Poststructuralism, a Christian approach.

• Subject: Sociology
• Course Level: 300
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: Introduction to Sociology

Social Anthropology

Anthropology as a discipline, its subject and main methodology; classifying the world, the concept of culture; forbidden and unthinkable in the society; family and kinship; marriage and alliance; race, gender and age; time; exchange and production; hierarchy, power and political systems; cosmology; nationalism; ethics.

• Subject: Sociology
• Course Level: 200
• Language: English
• Contact Hours: 45
• Recommended Credits: 3
• Prerequisites: None